1: Learn how the introduction of particular online markets, starting with a new kind of market for the ad spaces on blogs, will provide people with new and improved ways to develop, demonstrate and earn money from expertise. Details >>

2: Learn why owning popular markets of the aforesaid kinds is an ideal way to increase profits for an American media conglomerate that owns a broadcast TV network. >>

3: Recognize that all of the conglomerates of the aforesaid kind are actively seeking to acquire Internet startups. >>

4: Learn why a startup that builds markets of the aforesaid kinds will go a loooong way toward extracting maximum money from its acquirer by producing an online sitcom that a) increases awareness of the startup’s ad-space market, b) showcases market participants and c) is profitable in its own right. >>

Importantly, a startup that staffs its sitcom with writers who lack TV credits is unlikely to be perceived by prospective acquirers as less valuable than a startup that employs TV veterans, all things being otherwise equal (e.g., the startups’ sitcoms are equally popular). From a 2004 panel discussion transcribed in the 2007 edition of Writing the TV Drama Series, a book by USC screenwriting professor Pamela Douglas:

[Former student of Professor Douglas’s]:

At film school we heard a lot about people not selling pilots unless they have been on a staff. Wrong, wrong, wrong, wrong, wrong…

[Professor Douglas]:

You’re right. Seven or eight years ago, when you were in school, it was rare for people to sell pilots if they had never worked on a show. In the intervening years, beginning writers have gotten interest in their pilots even if they’ve never had any television experience.

5: Learn why an ideal premise for the aforesaid sitcom centers on the relationship between the markets-maker’s CEO and his (fictional?) girlfriend, who work together as co-producers of media properties designed to popularize the company’s markets. >>

6: Learn why an investment of $300K should enable a startup to attract users to its markets, and, in the process, to create a seller’s market for itself (i.e., multiple media conglomerates seeking to acquire the startup). >>

7: Recognize that many investors, alone or in groups, are seeking opportunities to invest $300K in a startup. >>

8: Learn why it is a statistical certainty that the male CEO of a startup markets-maker will desire deeply to couple with his female co-producer. >>

9: Read the LaMaW blog, which updates and expands on steps 1-8 .

10: Join the LaMaW social network, not least because you can add a MySpace-/Facebook-style profile page that will make it A LOT easier for me to attract next-gen Mr. Bigs to LaMaW. >>

11: Contribute to LaMaW.com (e.g., submit/vote-up stories at LaMaW community news), so your co-producer savvy is unmistakable to next-gen Mr. Bigs. >>